Making News

在电商经济高速发展的中国，万元珠宝网上卖也许并不是一件特别稀奇的事。但是，当行业领军品牌卡地亚 (Cartier) 也入局将所有产品线全价网上卖的时候，是否预示着这个传统行业下一次变革的大方向？ 1月9日，法国奢侈珠宝品牌卡地亚正式宣布在阿里巴巴旗下的天猫奢侈品平台 Luxury Pavilion 开设官方旗舰店，进一步深化在中国的电商战略。此举也是继 2015 年在官网上开设精品店后，卡地亚与中国数字消费者建立进一步联系的全新尝试。 目前，卡地亚的天猫旗舰店内销售珠宝、腕表和配饰在内的全系列产品，并提供刻字、特别礼盒等个性化定制服务，消费者也可通过天猫专有的免息分期付款方式购买。为扩大此次发布在年轻人中的影响力，品牌携手中国时尚偶像王嘉尔发布了两个独家系列：镶钻的新款 Juste un Clou 手镯（售价为 32300 元）和新款 Guirlande 链条手袋（售价为 9350 元）。 卡地亚中国首席执行官

On 9 January, French high jewellery brand Cartier ramped up its e-commerce strategy in China with the opening of an

2020 is off to a resounding start and within 27 days we see two new years, the latter being the Chinese

What a great year this has been both for us as a business and team and also for most of

China’s millennial and Gen Z audience is looking for brands to speak with them rather than at them, as a study shows

Millennials – a group over 300 million strong – are a key source of growth for many brands in China.

Observations by Ali Mirza, CEO AFFLUENTIAL™ Last week on one of my regular business trips to meet with our teams

Millennials – a group over 300 million strong – are a key source of growth for many brands in China.

Women have always been a priority segment for luxury brands, and as female spending power has increased, the luxury sector

Amrita Banta, managing director of Agility Research and Strategy Just this week, Apple unveiled its line-up of new products for

Women in Asia Pacific have always been the driving force behind the growth of the economy in the region. Sophisticated

With the rapid rise of women entering the workforce or becoming entrepreneurs, they are increasingly gaining affluence, with a sizable

There is no doubting the new Affluent Chinese consumers’ enthusiasm for travel. These days it is hard to find a

Despite demographic similarities regarding age, geography and wealth, Asian affluents have varying interests and cannot be treated as a monolith.

Amrita Banta, managing director of Agility Research and Strategy Drawn to the dynamism of insights that fuel the luxury and

Nearly 60% of the world’s millennials live in Asia, and their relatively free-spending ways are proving to be a boon

Affluent and high-net-worth (HNW) individuals are increasingly thinking about their role as responsible global citizens. With the risks from major

Adding further weight to several pieces of research commissioned by ILTM Asia Pacific and presented during its annual event in

As China has affirmed its place as one of the most influential luxury markets, India’s luxury business has seen double-digit growth

SINGAPORE, Feb. 13, 2020 – Global consultancy Agility Research & Strategy released today its annual TrendLens™  2020 report, an annual study covering key

When tourists come to Hong Kong to shop, they head for a six-block stretch of Nathan Road in the Mong