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Closing the Year with Team Agility

Happy holidays! As the year comes to a close, we at Agility and AFFLUENTIAL are taking a moment to reflect and share our milestones with all our clients. In a nutshell, it’s been an extremely satisfying year on many fronts as we strive to be the go to authority for

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Agility’s Asian Leader Outlook 2019

Earlier this month, Agility Research & Strategy carried out the first pulse survey with senior management at premium and luxury brands globally in financial services, travel, luxury, and retail, to gain insight into their outlook for 2019. As the insights come in, we will be sharing some of the preliminary

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5 Things You Might Not Know About the Affluent Generation Z in China

With high-spending Millennials a key source of growth for brands in China, some forward looking brands have started to look at the up-and-coming crop of young people close on the heels of millennials – Generation Z. The sheer number of nicknames that have been applied to them already – Z-lennials,

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Luxury Daily: Chinese Gen Zers have unique approach to luxury

While luxury brands continue to court Chinese millennials, the nation’s Generation Z population is coming of age with their own set of tastes and priorities that retailers and marketers need to keep in mind.

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Pulse of the Affluent Consumer – Launch of the Affluent Insights Program 2019

It’s with great pleasure that we announce the launch date for our Affluent Insights 2019 Subscription. At a time when brands are looking forward to their planning for 2019, we have designed a robust study to gain insights from over 1,800 Millionaires and 8,100 Affluent consumers across key global markets. This one of a

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NEWSLETTER Top 5 Things You Didn’t Know About The Chinese Affluent Generation Z

With high-spending Millennials a key source of growth for brands in China, some forward looking brands have started to look at the up-and-coming crop of young people close on the heels of millennials – Generation Z. The sheer number of nicknames that have been applied to them already – Z-lennials,

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FEATURED LuxurySociety: A Look at Vietnam’s Affluent

The country‘s retail industry has already experienced double-digit growth in the most recent years. New shopping establishments are popping up, and new players are entering the market. In the past decade, Vietnam’s economy has undergone significant positive shifts. After opening up to direct foreign investments and joining the World Trade

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FEATURED LuxuryDaily: Chinese leisure travelers expanding their global reach: report

Chinese millennials’ evolving travel priorities are influencing the way older generations look at leisure trips, as Chinese tourists are spending more money and visiting farther destinations than in the past. The “2018 Chinese International Travel Monitor” by Hotels.com finds that Chinese tourists of all ages are looking for more authentic travel experiences. This is

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FEATURED CPPLuxury: Understanding the profile of Asian millionaire travellers

In conjunction with the International Luxury Travel Market (ILTM) event held in Singapore earlier this year, Agility Research & Strategyreleased our annual Asia Pacific Millionaire Travelers Research report. A comprehensive study and look at the travel behavior of Asia’s growing millionaire consumer.  Managing Director Amrita Banta was invited to open the event

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FEATURED LuxurySociety: Japan Is Back In The Spotlight, And It’s Here To Stay

Japanese luxury consumers are back in the limelight, and the country seems to have renewed its love affair with everything “luxury.” Japanese luxury consumers are back in the limelight, and the country seems to have renewed its love affair with everything “luxury.”  Japan never really went away – after all, Japanese

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