[vc_row][vc_column][vc_custom_heading text=”INTRODUCING GENERATION AAA” font_container=”tag:h1|text_align:center” use_theme_fonts=”yes”][/vc_column][/vc_row][vc_row][vc_column width=”1/6″][/vc_column][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1488868433990{margin-top: 40px !important;}”]

At Agility we have studied in great detail the new Generation to dominate the Asian landscape, Generation AAA.

[/vc_column_text][vc_column_text css=”.vc_custom_1488868470250{margin-top: 20px !important;}”]

They are young – aged between 18 to 34. They dominate markets like China, Hong Kong, India, Indonesia, Malaysia, the Philippines, Singapore, Thailand, Taiwan, and Vietnam. They have the financial power and the ‘attitudinal and behavioural propensity’ to buy mid- to premium-priced brands. They are the super lucrative segment of the middle class – now and in the years to come.

[/vc_column_text][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row full_width=”stretch_row” bg_black_row=”” css=”.vc_custom_1488869796310{margin-top: 40px !important;margin-bottom: 60px !important;background-image: url(http://agility-research.com/wp-content/uploads/2016/05/pattern-bg2.jpg?id=1356) !important;}”][vc_column width=”1/2″][vc_custom_heading text=”Aspirational” font_container=”tag:h2|text_align:left|color:%23ffffff” use_theme_fonts=”yes” css=”.vc_custom_1488868873260{margin-top: 20px !important;}”][vc_column_text]

They aspire for brands that represent who they are and their achievements in life

[/vc_column_text][vc_custom_heading text=”Ambitious” font_container=”tag:h2|text_align:left|color:%23ffffff” use_theme_fonts=”yes” css=”.vc_custom_1488868909123{margin-top: 40px !important;}”][vc_column_text]

They know what they want from life and from brands. They have ambition and drive to succeed and taste the best life has to offer

[/vc_column_text][vc_custom_heading text=”AFFLUENTIAL™” font_container=”tag:h2|text_align:left|color:%23ffffff” use_theme_fonts=”yes” css=”.vc_custom_1488869036260{margin-top: 40px !important;}”][vc_column_text]

They are driven to acquire and achieve– this segment will form the new affluent consumer group in the near future

[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_single_image image=”1468″ img_size=”500×350″][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][cms_fancybox_single fancy_style=”style3″ title_item=”Generation AAA” image=”1365″ cms_template=”cms_fancybox_single.php” link_fancy=”url:http%3A%2F%2Fagility-research.com%2Fa-new-generation%2F|title:READ%20MORE||”]A new generation of  Affluent Asian consumers.[/cms_fancybox_single][/vc_column][vc_column width=”1/3″][cms_fancybox_single fancy_style=”style3″ title_item=”The Agility Solution” image=”1366″ cms_template=”cms_fancybox_single.php” link_fancy=”url:http%3A%2F%2Fagility-research.com%2Fthe-agility-solution%2F|title:READ%20MORE||”]Our range of services to help brands win[/cms_fancybox_single][/vc_column][vc_column width=”1/3″][cms_fancybox_single fancy_style=”style3″ title_item=”INDUSTRY EXPERTISE” image=”1367″ cms_template=”cms_fancybox_single.php” link_fancy=”url:http%3A%2F%2Fagility-research.com%2Findustry-expertise%2F|title:read%20more||”]Our work covers all industries that focus on the affluent consumer[/cms_fancybox_single][/vc_column][/vc_row]

Malcare WordPress Security